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Every so often,
maybe once a month, I get a call from some production company seeking
a host for their "brand-new, simply fabulous, ground-breaking
TV show all about tattoos." After buttering me up a bit, they
tell me how their "authentic and insightful" format is
going to "capture the very essence of this sacred and cherished
art form."
Sounds great,
hunh? Not really. First off, they ask for someone who knows all
about tattooing, has an energetic, outgoing personality, possesses
a wealth of information and would relate well with both men and
women viewers. And then, after I suggest Mr. G, Jack Rudy, Mike
Bakaty, Lyle Tuttle, Paul Booth, Goodtime Charlie Cartwright, Matty
Jankowski, Paul Jeffries, Lal Hardy, Dana Brunson and Chuck Eldridge,
they always ask, "Are they under thirty-five years of age?"
You've got to
be kidding. I give them some of the most influential, interesting
and connected storytellers and spokesmen for the tattoo world, and
all they can say is, "Sorry, viewers don't want to watch a
bunch of old men."
"Then,
how about women? Knowledgeable tattooers like Vyvyn Lazonga, Jacci
Gresham, Chinchilla, Danielle Oberosler, Kate Hellenbrand, Patty
Kelley, Kari Barba or
?"
"Great,"
they respond. "Are they under thirty-five?"
Dare I ask what
makes these network geniuses think that an audience of tattoo enthusiasts
(about forty percent of the population, by the way) would turn off
a show with honest-to-goodness tattoo historians as our guides,
just because they've been around the block a couple times? Just
recently, I was on a dais with Lyle Tuttle (in his mid-seventies,
by the way), and he stole the show in front of three hundred and
fifty people of all ages from ten to ninety-four at the Baltimore
Museum of Art. Lyle's got more stories and insights about the tattoo
world than a thousandno, ten thousandtattoo hosts in
their thirties. And so do the others I suggested.
So, what happens?
The show comes out and someone that no one in the tattoo world has
ever seen or heard of bounces around the screen like a caffeinated
puppet saying inane things about a subject they know absolutely
nothing about. These are the same shows that leave important, historic
segments on the cutting room floor, while including fifteen-minute
profiles on weirdoes with split tongues and tattooed eyeballs. How
insulting.
In their effort
to cash in on the tattoo craze, the television industry has jumped
aboard the juggernaut but excluded the most important passengersbrilliant,
talented and informed icons who have dedicated their lives to this
timeless art form. Hopefully, SKIN&INK contributor and world-class
anthropologist Lars Krutak's new Discovery Channel series Tattoo
Hunter will start a much-needed trend toward intelligent, well-researched
and respectful shows about the world of body modification. Oh, by
the way, Lars is thirty-eight. Gee, I guess Discovery forgot to
check his I.D.
Bob Baxter
Editor in Chief
baxter@skin&ink.com
www.skinandink.com
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