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Hooray, and
all that stuff. SKIN&INK is now 12 times a year! It took 10
years and 4 months to do it, but we pulled it off.
I still remember
the phone call I got from Larry Flynt, asking me to be the editor.
My entire tattoo background, at the time, consisted of what I overheard
my two sons, Jesse and Riley, exchange with their friends. But it
was enough, so when Flynt sat me down, knee to knee, with three
vice-presidents at a small, cherry wood table in LFP's executive
offices, I successfully answered over two hours of hard-hitting
questions.
"Do you
know how to edit a magazine?" they asked.
"Yes,"
I said.
"Can you
get it out six times a year?"
"Sure,"
I responded.
"Do you
know a lot about the tattoo industry?"
"You bet,"
I said.
"Have you
ever worked with an art director?" they probed.
"Got it
covered," I smiled.
"Can you
balance your full body weight on the tip of your index finger and
sing all the words to the national anthem of Paraguay at the same
time?"
"No problemo,"
I shouted.
Well, they didn't
ask exactly that, but they might as well have. I had a golden opportunity
to run a tattoo magazine from a major publisher and I wasn't going
to say no to anything.
So, a decade
later, here we are. The Perretta family are my publishers now, we
print on beautiful, shiny paper and
we're available in all the major bookstores, magazine stands, convenience
stores and even the better supermarkets. We've won the top award
the magazine industry gives, the Eddie, we have readers from every
corner of the world and we work with a team of contributors that's
the best in the business. What more could we ask for?
World peace.
Bob Baxter
Editor in Chief
baxter@skin&ink.com
www.skinandink.com
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